Who are You Talking To?

When the sale goes pear-shaped...

Talking to people is one of the most misunderstood arts in the world!

We’ve all seen that blank, glazed over stare that means the other person has completely “checked out”.

Maybe it’s not the person your talking to but the personality your talking to.

I recently had the opportunity to speak with fellow businessman about a service I offer. When I arrived I discovered that he had been called away but had made arrangements for me to speak to someone else.

We were introduced and I proceeded to lay out my proposal.

In short order I was looking a man with crossed arms, glazed expression and tight lips. He’d checked out on me and I knew exactly why!

I had gone in to talk to someone that was interested in my idea. Someone that was excited, creative and emotional. The problem was, that person wasn’t there and I was talking to the companies financial guy.

I recently attended a seminar where, among other things, we discussed four distinct personality types and how recognizing which one you were speaking with made the difference between closing a sale and wasting your time. Knowing what personality you’re talking to is at least as important as knowing their name.

Rather than trying to retype it all, I’ve put these notes into PDF form for you.

DOWNLOAD IT HERE

As you can see, people come in four basic “types”. Knowing what type of person you are talking to is every bit as important as knowing what language they speak.

These Types Are:

  • The Aggressors
  • The Expressive
  • The Giver
  • The Visionary

If you don’t recognize which one your speaking to, you are wasting your time… and theirs!

Here is a simple method to keep them strait.

  1. Print out the PDF file
  2. On each of the four pages, write down the name of the person it reminds you of.
  3. The next time you meet someone you can say to yourself, “This guy reminds me of my friend xxxxx”.

This simple tip will increase your sales by 50% or more and make you look like a world class conversationalist!.

Till Next Time

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